Published July 6, 2026

How Remote Work Is Changing The Way People Buy

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Written by Brock Fletcher

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The rise of remote work has fundamentally changed the housing market in addition to the

traditional office. Homebuyers are reconsidering what they want in a home and where they want

to live now that millions of employees are no longer tied to daily commutes. Knowing these

changes can help you make better real estate decisions whether you’re moving, renovating, or

purchasing your first home.

Location Matters Less – Lifestyle Matters More

In order to cut down on commute time, many buyers favored living close to their job before

remote work became more common. Many remote and hybrid workers now have the freedom to

select a home based more on their lifestyle than their place of employment. This has led to

increased interest in suburban neighborhoods with more space, small towns offering a slower

pace of life, homes near lakes, parks, or hiking trails, and areas with lower costs of living.

Instead of asking, “How long is the commute?” Many buyers now ask, “Can I picture myself

living here everyday?”

Home Offices Have Become a Must-Have

The need for a private workspace is one of the most significant shifts in buyer preferences. For

remote workers, a finished basement, spare bedroom, or even a peaceful nook can make a big

impact. Dedicated home offices, high-speed internet access, lots of natural light, quiet or

soundproof work rooms, and adaptable spaces that can be used for various purposes are what

buyers are looking for. Homes with functional office space often stand out in today’s market

because they meet the needs of modern professionals.

More Space Is Worth The Investment

Buyers are placing more value on square footage and outdoor living areas because people are

spending more time at home. Larger kitchens for home cooking, finished basements, additional

rooms, spacious backyards, and patios or outdoor entertainment spaces are now popular

additions.

What This Means For Buyers

Homebuyers now have more options and flexibility than ever thanks to remote work. Today’s

buyers can prioritize comfort, utility, affordability, and lifestyle instead of settling for a house

near the office. If you’re considering buying a new home, evaluate your daily life. Do you need a

dedicated workspace? More outdoor space? A quieter neighborhood? Your answers may lead

you to a home that better fits your long-term needs.

Final Thoughts

Remote work isn't just changing where people work, it’s changing where they choose to live. As

buyer priorities continue to evolve, homes that offer flexibility, functional living spaces, and a

strong quality of life are becoming more and more desirable.

Whether you’re searching for your first home or planning your next move, working with a

knowledgeable real estate agent from The SELLING Team at Keller Williams can help you

navigate today’s changing market and find a home that fits both your career and lifestyle.


Written by Jada Mohon
The Selling Team with Keller Williams Realty

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Brock Fletcher

Broker & Owner | The SELLING Team | Keller Williams Realty Lansing

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